Logo & Branding

Co-Momentum Leadership: logo & branding

Your Purposeful Coach had served Anshuma well as a 1:1 coach, but its soft, mindfulness-led look no longer matched the work: executive coaching, team coaching and keynotes for leaders from Fortune 500 companies. The brand needed to feel as credible to a VP or an HR director as it did to an individual client. We built Co-Momentum around one idea, momentum created together. A bold “C” opens into forward-moving chevrons, set in condensed Bebas Neue capitals with Space Grotesk for reading. Deep navy and midnight carry authority, while amber and an electric aqua add energy and optimism.